Thanks for reading - Al W Moe
Want to be a successful self-published author? Consider sacrificing your first-born new book to the reading (and buying) masses. It’s not a new idea in self-publishing I blogged about it eight years ago and got a terse comment from another author who said I was behind the times. That might be. Still, driving future sales with a book giveaway is one of the best features of Amazon's Kindle program. The marketing aspects are sound - introduce readers to an author's work and hope there's a land-swell of interest and word of mouth that propels new sales. It’s especially powerful in the age of KU, or Kindle Unlimited. Read New Books for Free Kindle Unlimited isn’t free books; it’s an unlimited reading of a large group of what Amazon has to offer, at $9.99 each month. It used to be that readers couldn’t pass up a free book. Now, with KU, you’ve got a lot more competition, so, even if the idea of a free book is sound, it only translates to future sales if the author...
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