Why Kindle's Great

Anne Kelleher

There are certainly good points about publishing with a mainstream imprint, especially when it comes to marketing. A big first-printing guarantees a big marketing budget, often enough to catapult a good book to best-seller lists. But what about the hungry masses? What about those of us who toil all day and never get a contract? Well, that's the cool thing about eBooks and especially Amazon's Kindle.

Mainstream book publishers have definitely missed  gems on many occasions, the most recent of which is Kathryn Stockett's The Help, which was passed over by dozens of agents and publishers before being picked-up and entering the higher echelon of best sellers. It's a great read. It's also a bit pricey at $11.95 on Kindle.

That price helps illustrate that there is no better showcase in the world for your book than Amazon. The audience is huge, the page views are huge, and even without a major publisher, a good author can get their work seen - and still get paid.

Enter Anne Kelleher

Anne Kelleher is a long-time author with many popular books to her dust-jacket including Daughter of Prophecy (part of a Trilogy) that sold to Warner Books and propelled her to new fame. In turn, Anne went in search of a way to inspire new authors and co-founded the Greater Lehigh Valley Writing Group in Bethlehem, PA. It's now in it's 23rd year of drawing writers from all over the world and agents and editors from across the states. That's a legacy.

Today, Kelleher loves to teach and lecture on writing at the Writing Group and also plans a new symposium with Big Island Retreat 2016, held on the Big Island of Hawaii.  As for her writing, it's taken on a new life at Kindle.

Instead of using mass-market publishing, Kelleher has moved to her own imprint and the luxury of publishing on Kindle. With more than two-dozen books, she's certainly prolific, and with Kindle, we can all enjoy new issues like Free to Good Home at a very reasonable cost. Her writing is fluid, direct and without pretense. It's always a joy read her work. Kindle certainly isn't all there is to marketing a book, but it's the best start.

Thanks for reading - Al W Moe